A Match Made in Omnichannel

Put your loyalty program in every customer’s pocket with Mobile Loyalty Wallet Passes, powered by Novel and Yotpo. Goodbye friction at checkout, and hello to omnichannel shopping and point redemption in a single scan—not to mention unlocking a new marketing channel with push notifications. At 50% off, there has never been a better time to launch your wallet pass.

*discount applied once Yotpo connected

The Power of
Mobile-First Loyalty

Transform how customers discover, join, and engage with your loyalty program—making every interaction, whether online or offline, effortless.

Point of Sale

Make Checkout Feel Like Magic

One simple scan replaces awkward "what's your email?" moments with instant recognition, seamless point earning, and effortless reward redemption.

push notifications

Own Their Lock Screen for Free

Send automated balance updates, flash sale alerts, and personalized offers directly to customers' phones with free push notifications— no app download required.

geo-targeted push notifications

Drive Foot Traffic with Proximity Power

Send perfectly timed messages when shoppers are near your stores- turning random errands into shopping sprees.

Referrals

Turn Customers into Your Best Marketers

Grow your fanbase faster by giving your customers the tools to spread the love—with one-click SMS share links and QR codes directly within the wallet pass.

A match made in omnichannel

Unlock Exclusive 50% Savings

This isn’t just an integration in your tech stack. Yotpo and Novel are joining forces because we share the same vision: true omnichannel loyalty that follows your customers everywhere they shop. And now, Yotpo Loyalty Customers unlock exclusive pricing, with 50% off Novel Wallet Pass plus priority onboarding to get you to results faster.

novel x yotpo users

The Real Results

Case Study

Novel x Yotpo Remove Friction Points for LSKD Loyalty Across Retail and Digital

Why Thousands of Brands Choose Yotpo Loyalty

With over 25,000 loyalty programs launched and 9 years of expertise with a proven 41% increase in RPR, Yotpo Loyalty is revenue you can rely on.

Your Extended Team—Not Just a Vendor

From day-one onboarding through ongoing strategy optimizations, you’ll get dedicated guidance plus 24/7 technical support. We’re invested in your program’s success. 

Built for Growth and Flexibility

Start with 20+ out of the box rewards, then customize with gamification, VIP tiers, and no-code site elements as your program evolves. Your loyalty strategy is built to grow with your brand.

Truly Omnichannel

If your customer shop everywhere, then your program should be everywhere too. Shoppers earn and redeem seamlessly, whether shopping online, in-store, or anywhere in between- creating consistent, delightful experiences across every touchpoint.

Analytics & Advanced Segmentation

Leverage 44+ customer attributes to create laser-focused segments and campaigns, while accessing the industry's most comprehensive loyalty analytics. Turn insights into action with data that guides daily decisions and personalized on-site experiences for each customer segment.

Unlock Exclusive 50% Savings

start here to launch your wallet pass

Yotpo Loyalty Customers can unlock exclusive pricing, with 50% off Novel Wallet Pass plus priority onboarding to get you to results faster.

Frequently Asked Questions

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